“Welcome to Louder’s final newsletter to wrap up 2022.
The team at Louder has grown significantly in the past few months. We have onboarded 5 new digital specialists in the mix to help you meet your business needs.
Get in touch to find out how we can help you.
It’s hard to deny the mass layoffs happening in our industry. Our thoughts go out to those affected directly and indirectly.
Louder are always looking for our next team member so have a look at our Louder careers page to see if there’s something there for you or someone you know.
End of year celebrations
The Louder team are getting together this month - that’s Sydney and Melbourne teams - to connect and celebrate the great year that we’ve had.
A record year for days in the office with the Sydney and Melbourne relocating to new office spaces. Come in and say hi!
Google Partner Awards
The Google Partner awards were last week and some of our team attended the Sydney Google Office for the event. That’s them greeting you above.
While we didn’t walk away with an award, it was energising to be around all the partners and the hard working teams that create this thriving space we work in. Congratulations to all the winners, very well deserved.
We hope you and your colleagues take the time to reflect on the year that was and celebrate everything you learnt.
The hot topic in the industry as we see out the year is privacy. This should come as no surprise given the sequence of data breaches that have been in the media since the Optus hack in September.
Tech giants Google, Meta and Apple have made significant changes in their platforms to protect user privacy and the recent data breaches from large organisations has bought forth a focus on user privacy and security.
In 2023, expect more information from Louder on what we’ve been doing around tracking and privacy for our clients.
For some holiday reading on the state of tracking and privacy, have a read of Katherine Kemp’s paper on How to Track Consumers Who Don’t Want to be Tracked.