Pablo Rey

Pablo is a Consultant at Louder, specialising in programmatic technology solutions. In his spare time, he enjoys cooking, fishing, cycling, and is an avid AFL & EPL enthusiast.

Read Pablo's articles below.

P2C reports

Path to conversion reports in CM360 provide insights into consumer journeys across the funnel prior to conversions.

AI in Ad Tech

AI tools and predictive models are underpinning the next generation of media Ad Tech.

The era of curation

To curate or not to curate. Let the next wave of programmatic buying begin.

Demand Gen in DV360

Demand Gen is now available in DV360. Learn how you can you use it effectively.

3PC deprecation delayed

The deprecation of third party cookies has been delayed for a third time.

MFAs: eye of the beholder

How do we define a MFA website in this ever increasing blurry space?

Supply path transparency

Understand the programmatic supply path and the importance of governance and accountability.