Similar audience segments will be removed from campaigns and adgroups. This means historical reporting will no longer be available.
Google has extended the sunset date for Google Analytics 360 to 1 July 2024, when data will stop processing.
The SA360 IDs have changed with the transition to the new SA360 Experience.
How to extract and pass Client ID to GA4 and Data Studio as a custom parameter.
You should deploy Enhanced Conversions if you care about accurate conversion data in a post ITP world.
Link Search Console with GA4 to gain insights into search performance and user behaviour.
Universal Analytics is dead, long live GA4.
Search Ads 360 has a substantial update incoming, find out what is on the way.
Read the Marketing and Technology vendors updates & responses to the critical security flaw in Log4j.
