Ian Kenney

Ian is a Partner at Louder, and leads the Delivery and Implementation team that deploy a variety of MarTech for clients. In his spare time he is learning about photography.

Read Ian's articles below.

Cloudflare’s power play

Cloudflare’s AI crawler toll is good for publishers, but it may signal a new kind of internet gatekeeping.

Hashed PII is PII

Things to consider before sending your customers' data to third parties.

STOP filtering your IPs!

Many organisations set up their analytics platform to exclude activity from internal users by filtering activity based on the user’s IP address. Read about an alternative approach that enables richer analysis.